LTC MarketingAdaptive Marketing Group Get started

For independent long-term care insurance professionals

Your long-term care marketing, done every month. Under your name.

Monthly campaigns, consumer guides, landing pages and lead capture, written for the families you serve and ready to launch with your name, license and agency on every piece.

  • A new campaign each month, from October 2026 through March 2027
  • Social, email, Google Ads, print, landing page and blog that share one message and one offer
  • Leads tagged by campaign and source, sent to your CRM
Consumer email header: When chronic conditions become family caregiving.
Email
Social post with a caregiver helping an older woman with a walker, headline When chronic conditions become family caregiving.
Social post
Presenter video
Print flyer with a QR code for a free buyer's guide.
Print + QR

Why consistent marketing matters

Families are already asking about care. The agent who shows up every month gets the call.

Most families start thinking about long-term care after a fall, a diagnosis or a holiday visit. A steady, educational campaign keeps your name in front of them before that moment, not after it.

~70%

of people turning 65 will need some type of long-term care services and supports in their remaining years.

Source: Administration for Community Living
63M

Americans are family caregivers, the adult children and spouses who influence a long-term care decision.

Source: AARP, 2025
2001

The year November became Long-Term Care Awareness Month, a built-in selling season the campaigns are timed around.

Source: AALTCI

What you get

Every campaign arrives complete and connected

Each month is one message and one offer, the Free Family Care Plan Review, carried through every channel so leads land in one place.

Your landing page · January 2027 · “Know the Number”
Sample landing page headed Know the Number: What a Year of Care Really Costs, with a request form for a free family care plan review.

A sample campaign landing page. Your name, phone, agency and license details replace the placeholders.

  • Social posts

    Sized for Facebook, Instagram, LinkedIn and Stories, with captions and hashtags.

  • Consumer email

    Subject lines, preview text and body copy, ready to send to clients and prospects.

  • Google Ads plan

    Primary and secondary keywords, long-tail phrases, negative keywords and audience notes.

  • Landing page and lead form

    A Free Family Care Plan Review offer, a short form and an optional 12-second presenter video.

  • Print flyer with QR code

    For seminars, office visits, mailers and referral partners.

  • Blog post and release calendar

    Print, approval and publish dates for each channel, with campaign codes and UTM tags.

  • Compliance-minded copy

    An educational tone, cited sources and room for your license details.

The campaign calendar

Six months of campaigns, already planned

Each one is timed to what families are thinking about that month, from Medicare Open Enrollment to tax season. Pick a month to see it.

Consumer guides

Guides families keep, with your name on the cover

Give clients something useful to bring to the kitchen table. Each guide works online and in print, and ends with a quote request that comes back to you.

An adult daughter and her mother talk over coffee on a porch.

For adult children

Questions to Ask Your Parents About Care

Conversation starters, warning signs, questions with room for answers, care costs, funding paths and a documents organizer.

An older couple talks with their two adult children around a kitchen table.

For parents

My Wishes, My Plan

A family-meeting plan, wishes worksheet, funding plan, documents record and a letter to their children.

Fill in online, saved on the devicePrint-ready PDFQR code to shareEmail button to youBuilt-in quote request

How it works

From sample to launched under your name

1

Tell us about your practice

Your name, agency, phone, the states where you're licensed and the details you want on every piece.

2

Review your branded campaign

See each month's posts, email, ads, print and landing page with your information in place, before anything goes out.

3

Launch and follow up

Pieces go out on the release calendar, and every lead arrives tagged by campaign and source so you know what's working.

A caregiver helps an older woman walk with a walker through her home.

Who it's for

Built for professionals who sell, not market

You'd rather spend your time with clients than writing posts and building pages. This platform covers the marketing so you can.

  • Independent LTC agents who want a steady, professional presence without hiring an agency.
  • Agency owners who want one consistent campaign their whole team can share.
  • Financial professionals who offer long-term care planning alongside retirement work.
  • Medicare and life agents adding long-term care conversations to an existing book.

Questions

What agents usually ask

Don't see yours? Call (321) 795-7516.

Who is this for?
Licensed insurance professionals who offer long-term care coverage. These materials are for professional use; the consumer-facing pieces are what you share with clients and prospects.
Whose name goes on the materials?
Yours. The samples use placeholders such as [Agent - Advisor Name], Your Brokerage Agency Name and (xxx)xxx-xxxx, which are replaced with your name, agency, phone, license number and contact details.
Where do the leads go?
Landing page and guide forms are set up to send leads into a CRM, tagged by campaign and source, so nothing sits in an inbox and you can see which month and channel produced each lead.
Is the copy compliant?
The copy is written in an educational tone with cited sources and room for your license details. You remain responsible for any carrier, state or broker-dealer approvals your business requires before materials go out.
Do I need my own website?
No. Each campaign includes its own landing page, and the consumer guides live online with a built-in quote request. If you already have a site, the campaigns can point to it instead.
What's the presenter video?
An optional 12-second welcome video for your landing pages, created from your photo with AI-generated video and voice and clearly labeled as such.

Get started

See what your marketing looks like with your name on it

Tell us where to reach you. We'll send the sample campaigns and walk you through launching them under your name and agency.

  • See every piece of a sample campaign
  • Find out what it takes to launch under your name
  • No obligation and no pressure

Prefer to talk? Call (321) 795-7516 or email kim@adaptivesolutionsonline.com.

Request the sample campaigns

For licensed insurance professionals. We'll only use your information to follow up about the platform.

Show up for families every month, without writing a word.

Get started